Cause Marketing & Employee Engagement Opportunities for Energy Companies
In today’s competitive business environment, consumers demand more from their energy providers. People have access to more market research than ever before and the ability to shop energy rates online is getting easier every year.
According to a recent Edelman study, only 50% of the public trusts utility companies. How do you set yourself apart from competitors and build trust in the marketplace? How can you broaden your marketing efforts to support the issues that matter to your customers?
“92% of consumers say they have a more positive image of a company when the company supports a social or environmental issue.”
Building Trust by Providing Warmth
Operation Warm partners with dozens of businesses each year to engage with consumers and employees on an issue that matters to everyone – providing warmth to children in need.
We’re a national nonprofit that is activated at the local level. Join us to help children in your organization’s communities receive a gift of warmth, confidence and hope.
Operation Warm is not a coat drive. We believe a brand new coat is more than a coat. Through serving millions of children in need across North America, we have seen that a brand new coat offers a child physical and emotional warmth, confidence to socialize and succeed, and hope of a brighter future.
Operation Warm has been awarded the 2017 Platinum Seal of Transparency by GuideStar©
Operation Warm is dedicated to program efficiency. Over 95% of our funding goes directly to our coat programs.
Partnership Spotlight - Columbia Gas
“The Operation Warm campaign delivered increased interest in [our service]. We saw gains in website visitation and social media following, especially among women”
Elizabeth Cellucci, Director of Energy Efficiency Programs at Columbia Gas of MassachusettsLearn More
Operation Warm Energy Partners