Program Spotlight: Ludwig Financial Helps Operation Warm Put Coats on Children in Atlantic City


Since 2016, Marc Ludwig of Ludwig Financial has worked to put coats on thousands of children in need in Atlantic City. This past December, students at Texas Avenue and Sovereign Avenue Schools received brand new winter coats thanks to Ludwig Financial. This community effort was driven by Ludwig Financial with additional support from Operation Warm, Vagabond Kitchen and Tap House and The Casino Reinvestment Development Authority (CRDA).

Through the effort, approximately 1,000 students received their new coats just in time for winter!

Marc’s passion for his community is supported by a grant from The Allstate Foundation Helping Hands® program. This program empowers Allstaters to give back to their local communities and support the causes closest to their hearts. An invitation-only Helping Hands Grant supports organizations in which employees are already significantly invested. Those who volunteer four to sixteen hours with an organization can earn funding to support their causes.

“We truly enjoy the enthusiasm and dedication of the Ludwig Financial Group team members,” said Stephanie Cohen, CFO of Operation Warm. “We work together to provide resources to local children most in need. Operation Warm believes that every child, regardless of circumstance, deserves to feel the warmth, confidence and hope that comes from the gift of something new, made just for them.”

“I don’t think the average person understands the need that exists in our own communities unless they come to face to face with it,” said Marc Ludwig. “I experienced this firsthand many years ago when I began donating used coats to the local homeless shelter. Four years ago, Operation Warm encouraged me and my staff to take 24 new coats to donate to the children in residence at the Atlantic City Rescue Mission. That experience was profound for us and has fueled our passion to donate as many coats to the kids as possible each year. Operation Warm makes it possible to fulfill this mission through their programs, support and wonderful staff.”

Operation Warm thanks Ludwig Financial and all of the individuals who helped bring warmth, confidence and hope to children in Atlantic City.

Interested in providing brand new coats for kids in your community? We would love for you to join us as an Operation Warm Community Partner!

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