Hollister Co and Operation Warm Reach 10,000 Kids in Need

In the Fall of 2015, Hollister partnered with Operation Warm to deliver more than 10,000 brand new winter coats to kids in need. The campaign was an even bigger success than anticipated.

HollisterHollister Co. and Operation Warm recently wrapped up our “Buy a Coat, Give a Coat” campaign. The promotion was featured in Hollister stores and on Twitter in the fall of 2015. As a result, more than 10,000 coats were donated to kids around the country, and nearly 750 coats were distributed right in Columbus, OH, where Hollister Co. is located.

With the help of Hollister Co., we brought the happiness and warmth of a new winter coat to 300,000 children in 47 states and beyond. Coat distributions took place between December and February, giving children the coats they needed to stay warm as the thermometer readings dropped outside.

We would like to thank Hollister Co. for their generous grant award, partnership, and volunteer service, which gave children so much more than a coat. Wrapped up in each bright, warm coat is the opportunity to go to school, fit in with peers, gain self-esteem and know that someone cares. Operation Warm is approaching an incredible milestone. Thanks to supporters like Hollister Co., we will soon be able to provide our 2 millionth coat.

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