Cause Marketing is Good Marketing
A recent study by Cone Communications found that demand for brands to support causes is strong and growing. One highlight of the study: 91% of global consumers are likely to switch brands to one associated with a good cause, given comparable price and quality.
I t comes a little surprise then that more companies are offering to help Operation Warm as we work to provide happiness and warmth to more children through the gift of brand new winter coats. This includes our latest cause marketing partner, Half Moon Restaurant in Kennett Square, just a few miles from our office.
Our mission resonates with many and provides a compelling cause for your business to support: empowering underprivileged children to attend school with pride on cold winter days thanks to a new Operation Warm winter coat. Let us know if you’d like to work with us on your next cause marketing campaign.
Lane Bryant and AdoptAClassroom.org Bring Warmth to Classrooms Across America
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Operation Warm – 20 Years, 3 Million Children Served
The 2018-19 coat season was Operation Warm’s most impactful year to date. Millions of children across North America have experienced a gift of warmth, confidence and hope through a brand…Read More