An Easy Way to Help Give the Gift of Warmth to the Coldest Spot in the Nation

Operation Warm, with our partner Aid for Kids, has the chance to win $50,000 in Tom’s of Maine’s 50 States for Good cause marketing contest!  Your vote can help us send new winter coats to more than 2,000 children in need in ‘The Coldest Spot in the Nation.’

50 States for Good seeks to uncover local nonprofit groups that address urgent community needs and engage volunteers to get the work done.  Operation Warm, together with Aid for Kids, has been named the finalist in the state of Maine.

31% child poverty… 97 inches of snow a year… over 10% unemployment… That is what life is like for children in rural Maine.  Last winter, Aid for Kids, a grass-roots, all-volunteer agency, called Operation Warm, desperate to find coats for the children they serve.  Just days before Christmas, we sent them 1,500 coats, which were transported and distributed by 200 motivated, eager community members to Maine schools and agencies.  The grateful recipients said, ‘Thanks to you, we had warm kids this winter,’ and, ‘The jackets flew out the door; the need was so great!’

With your help, we can send even more coats to these children in the place they call ‘The Coldest Spot in the Nation.’ Help us win the $50,000 first prize, or one of five $20,000 second prizes, by casting your vote from today through October 9, 2012: www.facebook.com/TomsofMaine

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